Ways to Grow Your Email List:

First a couple ground rules:  Great, you’re a believer in the lasting power and value of acquiring, nurturing and building an email list: so how the heck do you get started?  Here are some ways: organized by 100 level, 200 level and 300 level degrees of difficulty.  100 Level Email Marketing Growth Collect Emails at […]

Built to Last: The Future of Email Marketing

In this article, the Pintler Group Digital Marketing team argues for building a foundation or anchoring your marketing strategy around email lists. The marketing asset that keeps on giving.

Best Email Marketing Tips for Medium-Sized Companies

4.3 billion people use email, which is more than half of the world’s population! That’s also more than the number of users on Facebook, Twitter, Instagram, or any other social media platform. It’s proven to be effective for marketers and business owners, too! In 2021, the average return on investment for an email marketing campaign […]

Asking the Right Questions: How to Better Navigate Google Analytics

If you own or manage a website, you likely know the power behind Google Analytics. While the powerhouse platform is still largely misunderstood, its vast capabilities allow business owners to monitor the success of their digital presence and online marketing efforts.  In truth, Google Analytics is a lot more robust than most people think. The […]

YouTube and Display Ads Upgraded to Include Data-Driven Models

Google makes adjustments to its algorithms at least once, if not several times a day. But how often do they make adjustments or upgrades to their most important source of cash, Google Ads? The frequency might surprise you, but Google is always looking to make sure that the ads delivered to users of its search […]